Privacy & Data Policy Eazy Arts
1. Introduction Eazy Arts (“Company”, “we”, “our”, “us”) values your privacy. This Privacy & Cookies Policy explains how we collect, use, store, and protect your personal data, and outlines your rights under the General Data Protection Regulation (GDPR) and applicable Indian laws.
2. Information We Collect the following categories of personal information: Identity and contact information (name, email, phone number, delivery address, pictures, videos) – Order and transaction history – Payment details (processed securely via third-party payment providers) – User account activity and preferences – Technical and usage data (IP address, browser type, pages visited)
3. Purpose of Data Collection Your personal information is collected and used for the following purposes: – Processing and fulfilling your orders – Delivering products and customer support Providing account access and order history – Sending order status updates and marketing communications (opt-in basis) – Improving our website functionality and user experience – Compliance with legal obligations
4. Legal Basis for Processing (GDPR) Our legal basis for processing your data includes: – Consent (for marketing and promotional communication) – Contractual necessity (order processing, fulfillment) – Legal obligation (tax, fraud prevention) – Legitimate interest (to improve services and offer relevant products)
5. Sharing of Information We may share your data with: – Logistics providers (e.g., Ekart, DTDC, Blue Dart) – Payment processors (e.g., Razorpay) – Analytics and marketing tools (e.g., Facebook Pixel, Google Analytics) – Legal authorities, if required by law
6. Data Retention We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, and reporting requirements.
7. International Transfers If we transfer your personal data outside India or the EU, we ensure appropriate safeguards are in place to comply with GDPR requirements.
8. Your Rights (GDPR) You have the following rights regarding your data: – Right to access and rectification – Right to erasure (“right to be forgotten”) – Right to data portability – Right to restrict or object to processing – Right to withdraw consent at any time – Right to lodge a complaint with a data protection authority To exercise your rights, please contact us at: info@eazyarts.in
9. Security Measures We implement appropriate technical and organizational measures to secure your data against unauthorized access, disclosure, alteration, or destruction.
10. Use of Cookies Our website uses cookies to enhance your browsing experience. Cookies help us: Remember your login details – Track your shopping cart – Analyze website traffic and user behavior Show relevant ads through remarketing (via Facebook, Google, etc.) By continuing to use our website, you consent to our use of cookies. You can manage cookie preferences through your browser settings.
11. Third-Party Tools We use third-party services that may collect and process user data (e.g., Razorpay for payments, WhatsApp for support, Facebook/Meta for marketing). These tools follow their own privacy policies which you are encouraged to review.
12. Updates to This Policy We may update this Privacy & Cookies Policy from time to time. Changes will be reflected on this page and continued use of the site after changes constitutes your acceptance.
13. Contact Information For any privacy-related concerns, you may contact us at: Email: info@eazyarts.in Registered Office: Eazy Arts, Bangalore, India